Food blogging is really full of fun. Motivation behind food blogging is definitely blogger’s interest in cooking and exploring different foods across the globe. Outcome of food blogging is owning a blissful blog and opportunity to explore various food. But is it your ultimate goal of burning oil in many stressful nights and writing many content for months or even years? What do you feel if nobody reads your blog and you are not receiving a single comment? It would be truly DISAPPOINTING. That means you actually want traffic to your blog? But getting quality traffic to your blog is not easy. Reason you already know as you definitely studied a lot on that. That is why you are working hard to make your blog SEO friendly and started promoting on every possible platform. I am sure that all those things are being done by every food blogger like you. Of course everybody is not doing things same way but you know, still there are few things what can ruin all your hard work or it may take years to get decent amount of organic traffic. So here these are most effective five tips what will help you to grow your blog and retain your readers too.
Five tips for food blogging
What do you understand by engaging content? Yes, you definitely got it right way. Engaging content is something which is interesting and readers will never want to discontinue reading in mid of that content. But many bloggers just share few information with the help of few hundreds words, such content is always boring and people will never recognize such blogs. So they actually loose repeat visitors to their blog. See if it is only about information then they have many better options and much more authentic. Wikipedia is one of those. People can know about any thing in this world. That is why engaging content is the reason for what people love to read blogs. So if you are writing something full of information and boring then definitely it will take longer time grow or even it may fail to attract traffic to your blog.
I believe, best way to write engaging content is; giving personal touch to your content. Interact with your audience such way that they will feel it was written only for them. Many professional bloggers also applied this strategy to write such engaging content. I know that you have definitely found many such blogs too.
Your pictures says half about the food. It is capable to draw attention of your readers. So it definitely needs special care of yours. It is my personal experience that if you have attached excellent quality of pictures to your post then not only you will get good amount of traffic from social media (particularly from Pinterest and Facebook ) but also you will be able to increase average time spent on each of your pages. But it is not something what you have just come to know and start doing. It needs time to learn taking excellent snaps and also you should have all resources. Resource means a good quality DSLR camera, lens and photo editing software. So if you have all resources but do not know how to take nice snaps then nobody can’t help you, it is something what you to develop yourself. You can learn basic things about photography from online tutorials, books or magazines but it’s an art and it needs a lot of practices. But never be disheartened, if you do not have photography skill or resources then also you can start and gradually upgrade yourself with skill and resources. You can see there are a lot of bloggers who are successful without any extra ordinary photography skill. People follow them just because of rich content and smart recipes. Even I am still developing my skill and started with ordinary camera.
Another killing trick to be successful in this crowded food bloggers community. As it is said that search engines prefer large size content. So if some wrote about something called “X” in 700-1000 words and your have written something on same keyword in 1500-2000 words then you may have higher chance to get better rank on SERPs (Search Engine Result Pages). That means you may receive decent amount of organic traffic for that keyword. But it takes a lot of time to write such large content and often many readers be irritated to read large content. So in such case what will you do? Here you have opportunity to show smart writing skill. Write your article in such way so that readers can understand the whole topic within few seconds. Here is some tips for your – Break your content in multiple paragraphs, use headings and sub headings, use bold and italic fonts, place info-graphic or food photographs in the middle of two paragraphs, use colored fonts and emoticons etc. This way you can make large content into small small paragraphs and it will be more readable.
Build your expertise
Food bloggers enjoy larger field to play. So build your expertise in a particular area. You can share foods specific to a country, region or type. Like I share mostly Indian vegetarian food. Even there are many food bloggers who go further niches like Bengali cuisine, south Indian cuisine, North Indian cuisine, Konkani cuisine, non vegetarian food, baked foods etc. You can go even country specific like Japanese cuisine, Korean cuisine, Chinese cuisine, American dishes, European foods etc. This lists are too long. You can concentrate to any one of those, build your expertise in a particular cuisine then move other areas or stick to that cuisine only. Once you build expertise in a particular cuisine then you will definitely attract some loyal audiences. Not only your audiences, such blogs are also preferred by search engines too. But issue is that food blog is a product of creative mind. Food bloggers do a lot of experiments to make traditional dishes more delicious, make new dishes too. So sometime you may find difficulties to restrict your creative soul within a boundary. That is why many bloggers include some other sections in their blogs along with their core expertise area. This is an important tip for successful food blogging but many blogger do not follow this strictly. So such blogs take more time to draw traffic. So what is your food blogging niche? Is there any?
What you understand by smart recipe? Well, as you know recipes are often become integral part of a food blog. But writing a food recipe is always tricky. Poorly written recipe can make a simple recipe beyond understandable whereas well organized smartly written recipe can make multi processed difficult recipe very much understandable. Use recipe plugin to make you recipes more reader friendly.
Write simple sentences and if you want to mention some specific tips then keep a separates section as Note and add all cooking tips there.
These tips will help you to gain loyal readers. But still you need to follow basic SEO strategy (like internal link building etc) and you should promote your content on social media and other websites to get free referral traffic and also it will help you to earn some back-links to your domain.
Are you a seasoned food blogger and want to share some important tips over here then do this by leave a comment below and join the group who believe in “Sharing is Caring“.