We all know the basic advantages and disadvantages of online shopping. An online buyer can choose the best product from thousands of options at a discounted price. Not only that, if a particular product is not available in an online store then you can search it on another store and for doing this you do not need to travel a distance or waste your valuable time. But when we think about buying kitchen appliances, then still some people prefer to buy it from a traditional offline shop than buy kitchen appliances online. But I personally believe that online stores have additional benefits to purchase kitchen appliances online. You may ask, why so?
You must admit that kitchen appliances are something that we do not discuss. I mean you rarely will see that two people are discussing the mixer, grinder, microwave oven, toaster or any other kitchen appliance. But we all talk about new gadgets like mobile phone, laptop, tablet etc whereas we already may have the latest one. As we use it throughout the day and these gadgets excite us, so we keep ourselves well informed about all new features of those gadgets.
But we do not do the same for the kitchen appliance, so we are not well informed about all new features and new products of any kitchen appliance. Logic is simple, as we need this for a particular time of a day and not only that, sometime we not even use this. As somebody else uses this to cook food. So we are not well informed about new features of kitchen appliance (You may be exceptional if you love cooking).
Top 5 reasons to buy kitchen appliances online :
1. Nobody will try to forcefully convince you to buy something : 😎
When you visit a traditional shop that time shop keepers or salespersons may try to forcefully convince you or influence you to buy a product. Sometime you may have faced that salespersons are not willing to show or demonstrate you all other products. So their recommendations are not always in order to offer you the best product rather they want to maximize profit. If you do not have any idea about the product then you may easily get convinced with their words. Scope of consultation with other people is very less in case of offline shopping in such cases.
But of-course it is also true, you may revisit the store after discussing with other people but that may take time. You have to manage your schedule and visit that shop again. You can even see that same product is not available when you are revisiting that shop.
In the case of an online store, you are not interacting with any salesperson. You just need to do your research own, read all specifications and features. You can compare prices, study customers reviews and then you will finalize the product what suits best for your purpose.
2. Online stores help you know about many new features : 😀
As I have discussed earlier, most of us do not have any idea about the new features of kitchen appliances. Salesperson of the traditional shop never let you know about all these features. They only inform you about the features of the available products in their shop.
But when you do online shopping, then online portals help you to know about all new products and you can check all features one by one. You can compare those features and choose effective kitchen appliances online for you.
3. Effective customer reviews: 🙂
When you visit a traditional shop, then you do not know who have purchased that product from there. Whether they are happy with their shopping experience or not? The product is good or bad? The only positive thing that you can see the product in front of you or you may ask the salesperson for a demonstration. But if you are buying that product first time or you have very less idea about this product then that will not be effective. So customer review always plays an important role.
When you purchase kitchen appliances online at that time you can read all available product reviews carefully. That will help you to know more about the product. You can understand good things and bad things about the product. So you can make the decision whether that item will be effective for your purpose of usage or not.
4. Genuine products: 🙂
Online stores always sell original products and they are claiming that. They are also advertising so strongly about this issue. Most the product manufacturers are selling their products directly through these eCommerce sites. Retail partner of those stores are also big and selling across the country. If they have sold any fake product, then customers must inform them or give them bad review or make a complaint against them. So if you read their reviews then you can know this and simply avoid those retailers.
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5. Doorstep delivery & free shipping: 😎
Kitchen appliances can be small or big. Your local physical shop will definitely provide doorstep delivery for big appliances. But not for small items like rice cooker, toaster, OTG etc. So you need to carry those to your home with yourself which you can avoid by placing an order online. In many cases, eCommerce stores also offer free shipment of product at your doorstep. So it will be beneficial if you buy kitchen appliances online.
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So you can understand online stores have their own advantages over physical shops. The significant benefit of buying anything online is the discounted price and this is true for most products available online.
Though some people will definitely say that a physical store has its own benefits, what I am not denying. Physical stores may also have its own reputation & goodwill and personal relationship with customers. It is upto customers that what he will realize and give more value to take his decision. You may share your opinion here.